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Home My WebLink AboutDR-16-03 - Decision - 0222 Dorset Street#D R-16-03 CITY OF SOUTH BURLINGTON DEPARTMENT OF PLANNING AND ZONING HEALTHY LIVING MARKET & CAFE-222 DORSET STREET MASTER SIGNAGE PLAN #DR-16-03 FINDINGS OF FACT AND DECISION Design review application #DR-16-03 of Healthy Living Market & Cafe to amend a previously approved Master Signage Permit to allow for new logo designs, 222 Dorset Street. The Development Review Board held a public hearing on June 7, 2016. The applicant was represented by Eli Lesser -Goldsmith. Based on the plans and materials contained in the document file for this application, the Development Review Board finds, concludes, and decides the following: FINDINGS OF FACT 1. The applicant, Healthy Living Market & Cafe, seeks to revise a Master Signage Permit for logo designs, 222 Dorset Street. 2. The owner of record of the subject property is the Loja Burlington, LLC. 3. The application was received on May 19, 2016. 4. The applicant submitted renderings of the proposed logo in a variety of color and display options totaling six (6) pages. 5. The property lies within the Dorset Street/City Center Sign District 6. The applicant is seeking to amend the logo design and color choice and has not requested any changes regarding sign materials, sign placement, or other related matters. Sign Ordinance Section 6: Dorset Street/City Center Sign District of the South Burlington Sign Ordinance reads in part that the Development Review Board must consider the following standards: (1) Consistent Design: the design of a sign shall consider and be compatible and harmonious with the design of buildings on the property and nearby. The design of all signs on a property shall promote consistency in terms of color, graphic style, lighting, location, material and proportions. (2) Promote City Center Goals: signs shall be designed and located in a manner which reinforces and respects the overall stated goals of the sign district and City Center Plan, including a high aesthetic quality and pedestrian orientation. U11110 WIN (3) Color and Texture: the color and texture of a sign shall be compatible and harmonious with buildings on the property and nearby. The use of a maximum of three (3) predominant colors is encouraged to provide consistent foreground, text and background color schemes. The applicant submitted materials showing two (2) configurations for the logo. The first configuration (horizontal) shows an artistic rendering of an apple with the words "Healthy Living Market & Cafe" to the right of the apple. The second configuration (vertical) shows the apple with the words below it. The applicant provided five (5) color schemes for the vertical configuration with four (4) of the schemes containing three (3) colors and one scheme containing two (2) colors on a white background. The applicant provided three (3) color schemes for the horizontal configuration and each scheme shows two (2) colors on a white background. There is consistent design in the two (2) configurations as both use the same fonts, use of upper and lower case letters, and the same rendering of an apple. Each color scheme uses between two (2) and (3) colors, which provides color consistency. The Board considers these criterion met. (4) Materials Used: signs shall be designed and constructed of high -quality materials complimentary to the materials used in the buildings to which the signs are related. Material use is not under consideration in this application. Section 8(d) reads in part that the board must consider the following: (1) The initial application for a Master Signage Permit shall establish a consistent set of parameters for the shapes, materials, foreground and background color schemes, typefaces, sizes, installations and sign types to be utilized for a property and shall include color illustrations thereof. (2) Applicants are strongly encouraged to specify parameters that will lead over time to creating a strong consistency of shape, foreground and background color scheme, typeface, size, and installation in order to ensure that all signage on a property is in accordance with the goals of the Dorset Street/City Center Sign District. (3) All Master Signage Permit applications shall specify how one or more of these graphic elements will be used to relate all of the signs to each other visually. (4) Applicants may request a review and approval of a range of potential sizes for individual signs, so that an application for an individual sign of approved materials, color and design that is within an approved size range will require only approval of the Code Officer. All the signs are related to each other visually, because each will use the same logo design. The variation among the signs will result from whether they use the horizontal or vertical arrangement of the logo and which color scheme set is used on each sign. The applicant has confirmed only one (1) color scheme and orientation (horizontal or vertical) will be used at a time for the freestanding sign. The applicant has confirmed that a variety of color schemes and orientations will be used in temporary signage. Installation and size of signs is not under consideration in this application. Section 9 addresses standards specifically for free-standing signs. # D R-16-03 (h) Dorset Street/City Center Sign District. Free-standing signs along Dorset Street are to be located in a sign corridor that begins adjacent to the road Right of Way and runs sixteen (16) feet from the edge of the Right of Way toward the building face. In those instances where dimensions do not provide for a two (2) foot setback from the Right of Way before a sign support post can be located, it is permitted to erect a centered single pole mounted sign of which the road side edge of the sign is directly outside the R.O.W. line. Free- standing signs in the Dorset Street/City Center District may not exceed thirty-two (32) square feet in overall dimensions and may be no higher than twelve (12) feet, measured from the average finished grade at the base of the sign to the highest point of any part of the sign structure. The location of freestanding signs is not under consideration in this application. DECISION Motion by Frank Kochman, seconded by Mark Behr, to approve sign design review application #DR-16- 03 of Healthy Living Market & Cafe, subject to the following conditions: 1. All previous approvals and stipulations which are not changed by this decision, will remain in full effect. 2. Three (3) color schemes with each using two colors on a white background are permitted for signs using the horizontal logo orientation. Four (4) color schemes with each using three (3) colors and one (1) color scheme using two (2) colors on a white background are permitted for signs using the vertical logo orientation. 3. No more than three (3) color schemes may be used simultaneously on the property for signs subject to the jurisdiction of the South Burlington Sign Ordinance. 4. This project must be completed as shown on the plans submitted by the applicant, and on file in the South Burlington Department of Planning and Zoning. 5. The applicant must obtain sign permits consistent with the master sign approval and specific standards of the Sign Ordinance in effect at the time of application from the Code Officer prior to any changes to signs on the property. 6. Any change to the approved sign design will require approval by the South Burlington Development Review Board. 7. Pursuant to Section 20 of the Sign Ordinance, all signs must be of substantial and sturdy construction, kept in good repair, and painted or cleaned as necessary to maintain a clean, safe, and orderly appearance. Mark Behr Yea Nay Abstain Not Present Matt Cota Yea Nay Abstain Not Present Frank Kochman Yea Nay Abstain Not present ( #DR-16-03 Bill Miller Yea Nay Abstain Not Present David Parsons Yea Nay Abstain Not Present Jennifer Smith Yea Nay Abstain Not Present John Wilking Yea Nay Abstain Not Present Motion carried by a vote of 6— 0 — 0. Signed this 8th day of June 2016, by i, Bill Miller, Vice -Chair Please note: An appeal of this decision may be taken by filing, within 30 days of the date of this decision, a notice of appeal and the required fee by certified mail to the Superior Court, Environmental Division. See V.R.E.C.P. 5(b). A copy of the notice of appeal must also be mailed to the City of South Burlington Planning and Zoning Department at 575 Dorset Street, South Burlington, VT 05403. See V.R.E.C.P. 5(b) (4)(A). Please contact the Environmental Division at 802-828-1660 or http://vermontjudiciary.org/GTC/environmental/default.aspx for more information on filing requirements, deadlines, fees and mailing address. The applicant or permittee retains the obligation to identify, apply for, and obtain relevant state permits for this project. Call 802.879.5676 to speak with the regional Permit Specialist. n